Up until recently pole dancing took place mainly in strip clubs.
But now there is a whole new kind of pole dancing, and it's the latest exercise craze performed in a gym.
Women who have taken a class say it requires a lot of strength and control. They consider themselves athletes, not exotic dancers.
This past weekend, the Miss Texas Pole Dance Competition was held in Dallas and the winner was Jennifer Huff of San Antonio.
Huff teaches women-only pole dancing classes in a variety of fitness levels.
To find out more go to softsenuousmoves.com.