HGTV "Fixer Upper" stars Chip and Joanna Gaines announced a new Target collection called "Hearth & Hand with Magnolia" Wednesday.
According to Target's website, the lifestyle brand will launch in stores and online on Nov. 5 and will include everything from home decor products to gifts.
"The collection reflects a modern take on Magnolia’s signature aesthetic with modern, classic, industrial and vintage touches. And in true Target style, most of the items are under $30," Target said in a statement.
“We’ve always dreamed of working with a retailer to create a collection that could reach more people at a more affordable price point," she said.
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