JCP 'anti-sale' pricing hopes to cash-in on shoppers' frustrations

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kens5.com

Posted on February 1, 2012 at 6:48 PM

In this economy many retailers are doing whatever they can to get our hard-earned cash.

After more than 100 years in business, JC Penny  - or JCP, now - is revamping its business model to be more competitive, and the consumer may come out on top.

Money Saver reporter Natalie Tejeda has the details.

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