It started out as a joke, but it has become a phenomenon. The push for Spurs’ Head Coach Gregg Popovich to run for president in 2020 now has its own campaign video.

The comedy website, Funny or Die, released a spoof political campaign ad endorsing the outspoken Coach Pop. The Rich Eisen Show produced the ad.

The ad endorses Coach Pop as a “veteran, a born leader, and a silver fox.” It claims to be paid for by "Dads who love fundamentals".

Coach Pop has not been shy about his criticism of President Trump and has made national news with his commentary on his political views.

The video was released on November 10.

You can view the full video below.